Guide contents
A launch often describes one product several times: on a page, in an email and on social media. That is how different promises and conflicting terms creep in. You can ask Octodus to prepare the whole set from a single brief, then check the set for consistency in a separate pass.
What to prepare
- Gather the facts: what you offer, for whom, in what format, on what terms and what action you want people to take.
- Attach tone examples and limits. For instance: do not promise a specific sales lift and do not add a discount that is not part of the offer.
- Download the sample brief for the fictional Form Studio. It has all the data for the exercise and a list of promises that are not confirmed.
The source files use sample data. Replace it with your own once you know the process.
Lock the shared foundation first
Ask Octodus to pull out of the brief the facts and terms that must stay identical in every format. This shows you it understood the task before it writes several texts.
If something is missing, such as a registration link, mark a placeholder field. Do not ask it to fill gaps with plausible values.
From the attached brief, pull out the audience, offer, confirmed facts, terms and target action. List any missing data. Do not add promises or features that are not in the source. Show me this foundation first, for review.
Adapt it for each channel
Once the foundation is approved, ask for three formats. The page needs a full sequence of arguments, the email needs a reason to open and click, and each post needs one clear angle.
Ask for a check of the whole set in a separate pass. There, Octodus should compare dates, terms and promises against the brief, not just polish the style.
Using the approved brief, prepare the landing page text, an email and three posts. Keep the facts, terms and tone consistent. State the target action for each format. Then compare the whole set against the brief and list any discrepancies. Do not publish anything: show me the texts first.
Sample result
One foundation, several formats
- Shared foundation: an online portfolio review for beginning designers, September 24, 90 minutes, up to eight participants.
- The page explains the format and what the work involves. The email invites people to pick pieces for review. Each post covers one topic: preparation, feedback or how the session runs.
- No format promises a job: the practice brief has no such term.
The catch, and how to check
Adapting changes how the offer is presented, not what it says. A catchy headline can quietly turn a portfolio review into a promise of new work. Check what the promises mean separately from whether the text reads well.
Before you use the result
- Dates, duration and number of participants match the brief.
- There are no new discounts, guarantees or unconfirmed claims.
- The next step is clear in every format.
- Placeholders for links and other missing data are filled in before publishing.
How to repeat it on your own task
Save your tone rules, the makeup of the set and the fact check as a skill. For the next launch, attach the new brief. If you need a page with a form that stores sign-ups, continue with the Octo Cloud guide.
Try this scenario
Download the source file, copy the task and send it to Octodus together with the file.